Our Top 10 Most-Read Articles of June

Will people in the real estate industry ever stop talking about AI? Not likely, especially as new tools are constantly being rolled out. Last month, RPR rolled out a ChatGPT-enabled scriptwriter that lets Realtors easily create creative market-based content. You can read about that at #2 on our list below of June's most-read articles.

Canva also got an AI-powered update, and you can find out what that means for users of the app in article #6.

Speaking of new tech updates, Apple just announced a slew of new features coming soon to the iPhone. Check out article #1 to learn more.

What else were agents and brokers reading in June? See our full list of RE Technology's most popular articles below to find out.

1. 6 New Cutting-edge iPhone Features Are Coming Soon with iOS 17
Apple recently announced a major update coming this fall to iPhones (from the 2nd gen iPhone SE through the iPhone 14s). So Tech Helpline reviewed iOS 17 to find the features that will deliver extraordinary benefits for real estate professionals. Here are six new iPhone features that could help you better connect with prospects and clients.

2. AI ChatGPT-Powered Market Analysis: Game-Changing Feature for Real Estate Marketing
Does the thought of staring at a blank screen while trying to write a market update for your clients and prospects make you cringe? Maybe diving into data and metrics isn't your favorite activity, or your to-do list is piling up with other important tasks that demand your attention. You're in luck! RPR (Realtors Property Resource) is introducing an AI ScriptWriter, which is a ChatGPT integration that will help you create informative content while saving you time and effort.

3. The 8 Tools You Absolutely Need to Be Using in Your Real Estate Business Today
Top agents in almost every market are eager and willing to explore new technologies and tools as they emerge. If you don't feel like you're personally on the cutting edge of apps and widgets, that's okay! We've collected some of our favorite new (and tried-and-tested) technologies that real estate agents are using to help solve various problems for buyers, sellers, generating leads, or just plain keeping organized.

4. Friday Freebie: .realtor Website for One Year
There are over two dozen website domain extensions that are related to real estate, but today we're only going to talk about one. Why? Because it's available free for one year to all NAR members, that's why. In this Friday Freebie, find out how to get a free .realtor™ web address and a website.

5. Beginner's Guide: All-Things-Instagram for Real Estate Agents
NAR research found that Instagram is a key outlet for real estate professionals to promote their business. With social media endlessly surging in popularity and shaping consumers' behaviors, how can you make the most of the popular photo and video platform? We're giving you a crash course in Instagram: how it can help your business, setting up your profile, and what posts can work best for you.

6. AI Comes to Canva: Here's What Agents Should Know
Everyone's favorite easy-to-use graphics creation app, Canva, has new AI features that make creating property flyers, social media posts, banners and more even simpler. Find out what's new and how you can use it for your real estate business in this video from Katie Lance as she walks us through the app's new features.

7. Presale Renovations for Aging in Place: Preparing Homes for the Golden Years
As the leading generation purchasing homes in 2023, Baby Boomers are redefining what it means to age gracefully, and their vision doesn't involve retirement homes. Instead, Boomers are choosing to spend their golden years in the comfort of their own homes. This shift towards "aging in place" is not just changing how homes are designed and renovated, but also significantly influencing the dynamics of the real estate industry.

8. 5 Ways to Celebrate National Homeownership Month
It's June — do you know what that means? It's National Homeownership Month! It's the perfect time to raise awareness about the benefits of homeownership and to encourage people to consider buying a home. Here are five ideas you can use to celebrate National Homeownership Month.

9. The Ideal Closing Gift for Your Buyer
How many thank you gift baskets and flower arrangements have you presented to congratulate buyers on their new homes? Sure, it's the thought that counts, but isn't it time to give your buyers something more valuable to keep you on their minds for months and years to come?

10. Why Agents Will Remain at the Center of the Transaction
In the first part of a four-part series, Mark McLaughlin speaks with Mike DelPrete on the state of real estate today.