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Do's and Don'ts of Talking Real Estate with Your Friends and Family

September 08 2016

HDC Family and Friends

"Oh, I didn't realize you were a real estate agent" and "I would have used you if I knew" are some of the most heartbreaking phrases in real estate. Don't let your family and friends "forget" about your real estate business by implementing these four steps.

Step 1: Occasional social updates

Your personal Facebook and Twitter pages aren't the place for heavy-duty real estate marketing, but that doesn't mean you shouldn't make sure your circle is fully aware that you have a real estate business.

Do

Drop little reminders every so often. Share when you hit real estate milestones or anniversaries and let them know when you earn a new certification, win an award, or are mentioned in an article.

Don't

Bombard your friends and family with market updates, listings, and calls-to-action asking them for business.

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