Happy Grasshopper has earned a sterling reputation in the real estate industry. They've spent years perfecting their email marketing services, and their growth has been exponential. And now that they've mastered their initial product offering, they're ready to branch out. Responding to client requests for expanded services, they are launching two new products: Position-Me and HG-Recruits.

Position-Me

Dan Stewart, CEO and co-founder of Happy Grasshopper explains, "We kept hearing the same question time and again, 'If Happy Grasshopper is built for maintaining relationships with people I know, what can you do about people I don't know yet?'" Real estate professionals were particularly interested in building relationships with Web leads. Thus, Position-Me was born.

"Position-Me takes a cold Web lead and turns it into a friend as quickly as possible," Mr. Stewart explains. "As with Happy Grasshopper's regular messaging, Position-Me isn't dry, boring, or 'sell-sell-sell.' It's emotionally engaging and starts conversations."

To find out how Position-Me warms-up cold Web leads, read our Introduction to Position-Me.

HG-Recruits

As a real estate broker, you are only as strong and successful as the members of your team. Finding, recruiting, and hiring rock star agents is imperative; it's also one of the most challenging parts of your job. Happy Grasshopper built HG-Recruits expressly for this need, to help ease the stress of growing your roster.